How to Web Conference 2025 announces agenda: AI-powered innovation, European startup success, and building a better tech future

Bucharest, September 9 – How to Web Conference, the leading startup and technology event in Eastern Europe, announced its agenda for this year’s event, offering a program designed to provide attendees with actionable insights and expert guidance to drive innovation and growth. The agenda features visionary presentations from global technology leaders, insights from top-tier venture… Read more »

Over 550 startups will access growth and funding opportunities at How to Web Conference 2025

Early-stage startups can benefit from significant opportunities for growth, investment, and visibility at the most important event dedicated to startups and technology in the region. Bucharest, August 20, 2025 – How to Web Conference, the most important startup and technology event in Eastern Europe, will host multiple programs and formats for over 550 startups at… Read more »

The Road to Spotlight: 20 Startups That Made It into the Semifinals

Hundreds of startups applied between May and September. Twenty made it through the selection process. You’re about to meet the founders who built these early stage tech solutions and earned their spot in Eastern Europe’s premier startup competition. What is Spotlight? Spotlight is the leading How to Web Conference’s matchmaking program and competition for the… Read more »

All your Questions for Sean Sheppard (GrowthX) about Product/Market Fit – Part 2

Sean Sheppard is a serial entrepreneur and the co-founder of GrowthX and GrowthX Academy, with 3 successful exits. He has successfully grown dozens of early-stage companies across a wide variety of products and markets. And he was recently named the #2 Online Sales Influencer and he is a contributor at The Huffington Post. He’s now… Read more »

The ABCs of Customer Success

Customer success leads to retention. Retention leads to revenue. By improving customer success rates, businesses are far more likely to see financial success. The essence of customer success is to work on customer retention to reduce customer churn. Churn occurs at every stage of the business. When companies work to reduce their customer churn rate,… Read more »

All your Questions for Sean Sheppard (GrowthX) about Product/Market Fit – Part 1

Sean Sheppard is a serial entrepreneur and the co-founder of GrowthX and GrowthX Academy, with 3 successful exits. He has successfully grown dozens of early-stage companies across a wide variety of products and markets. And he was recently named the #2 Online Sales Influencer and he is a contributor at The Huffington Post. He’s now… Read more »

The ABCs of Minimum Viable Product (MVP)

“The most common mistake startups make is to solve problems no one has.”(Paul Graham) Establishing a startup that scales is hard. 9 out of 10 startups fail. Out of those who fail, 42% fail way before they even get a chance to consider scaling.  So, how can one overcome failure while searching for market viability?… Read more »

The ABCs of Product/Market Fit

If people don’t want your product, if they can’t understand the value your product brings, you don’t have product/market fit. Similarly, if people are willing to pay for your product every month, you are profitable, and therefore your product has a market. What is not so easy to determine is where you are in your… Read more »

The ABCs of Product Experimentation

Product experiments are one of the most powerful tools product managers can leverage to build better products faster. Teams that recognize the power of product experiments are well-positioned for the future. By encouraging your team to set simple goals, share new ideas, and test them at a quick pace, you’ll be able to use experimentation… Read more »

The ABCs of Defining Product Metrics for your Team

You already know, collecting data about your product’s performance is essential. The right product metrics give you essential insights on your product’s health and potential issues, and let you know where and how you should improve. That’s why great product managers are always hungry for information. And thanks to technology, we have vast amounts of… Read more »

5 Questions with Irina Scarlat (Revolut): about growth and products, going global and having the right TEAM to do that

Irina Scarlat is the Head of Growth – CEE at Revolut, the famous startup rising star. Irina has direct, hands-on experience in driving successful, large-scale growth processes in one of the most competitive business environments – fintech. Passionate, with solid experience as Product Marketer and Project Manager, doubled by a background in startups, tech, and communities,… Read more »

The ABC of Product Development for Small Teams

Having a great idea may not always be enough to build a strong business. You might also need a product development process that will ensure you build a remarkable product. The product development process is the driving force of companies and vital for their organic growth. Strong global competition and changing consumer behavior and technology force companies to… Read more »

The ABC of Growth Hacking

Just like with every other business term, when it comes to growth hacking, you can come across the good, the bad and the background noise. There’s a lot of talk in the industry about it and we know you have questions. We wish to separate fact from fiction and help you gain a bird’s eye view… Read more »

How to Web 2019 – April Dunford (product positioning) and Michael Perry (Product director, Shopify) amongst the first speakers announced

Our first batch of tickets have sold out in just a few hours. Thank you! With all that being said, we are stoked to announce our first batch of keynoters and speakers. April Dunford is an experienced product positioning expert and author of “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love… Read more »

How to Web 2019 – Better products + faster growth, community tickets and call for speakers

Get ready for HOW TO WEB 2019! On 30 & 31 of October this year we’ll bring back the How to Web vibe with a deeper focus on what truly matters – building better products and faster growth in the age of technology, digitalisation and disruption. Startups have always been at the heart of the… Read more »