The Fine Line Between a Quick Draft and a Forgotten Brand
Building the product is only half the battle, getting someone to actually give a damn is where most launches stall out. Here, Dave Harland shares his three-step framework for trading corporate slop and algorithmic “breadrollery” for messaging that builds trust. Imagine this: you’ve built it, polished it and hit launch. AI helps you ship at… Read more »
Unlocking Product Delight: What Does It Really Take to Build Something That People Love?
As AI tools make software creation easier than ever, Dr. Nesrine Changuel shares why emotional delight remains the hardest, and most rewarding, part of building tech right. The clock is ticking ahead of this year’s edition of How to Web Conference, and in anticipation, we’ve put forward a challenge aimed directly at the builders operating… Read more »
The ABCs of Product/Market Fit
If people don’t want your product, if they can’t understand the value your product brings, you don’t have product/market fit. Similarly, if people are willing to pay for your product every month, you are profitable, and therefore your product has a market. What is not so easy to determine is where you are in your… Read more »
The ABCs of Product Experimentation
Product experiments are one of the most powerful tools product managers can leverage to build better products faster. Teams that recognize the power of product experiments are well-positioned for the future. By encouraging your team to set simple goals, share new ideas, and test them at a quick pace, you’ll be able to use experimentation… Read more »
The ABCs of Defining Product Metrics for your Team
You already know, collecting data about your product’s performance is essential. The right product metrics give you essential insights on your product’s health and potential issues, and let you know where and how you should improve. That’s why great product managers are always hungry for information. And thanks to technology, we have vast amounts of… Read more »
5 Questions with Irina Scarlat (Revolut): about growth and products, going global and having the right TEAM to do that
Irina Scarlat is the Head of Growth – CEE at Revolut, the famous startup rising star. Irina has direct, hands-on experience in driving successful, large-scale growth processes in one of the most competitive business environments – fintech. Passionate, with solid experience as Product Marketer and Project Manager, doubled by a background in startups, tech, and communities,… Read more »
The ABC of Product Development for Small Teams
Having a great idea may not always be enough to build a strong business. You might also need a product development process that will ensure you build a remarkable product. The product development process is the driving force of companies and vital for their organic growth. Strong global competition and changing consumer behavior and technology force companies to… Read more »
The ABC of Growth Hacking
Just like with every other business term, when it comes to growth hacking, you can come across the good, the bad and the background noise. There’s a lot of talk in the industry about it and we know you have questions. We wish to separate fact from fiction and help you gain a bird’s eye view… Read more »
How to Web 2019 – April Dunford (product positioning) and Michael Perry (Product director, Shopify) amongst the first speakers announced
Our first batch of tickets have sold out in just a few hours. Thank you! With all that being said, we are stoked to announce our first batch of keynoters and speakers. April Dunford is an experienced product positioning expert and author of “Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love… Read more »
How to Web 2019 – Better products + faster growth, community tickets and call for speakers
Get ready for HOW TO WEB 2019! On 30 & 31 of October this year we’ll bring back the How to Web vibe with a deeper focus on what truly matters – building better products and faster growth in the age of technology, digitalisation and disruption. Startups have always been at the heart of the… Read more »
5 Questions with Vladimir Oane (Deepstash): about the principles of his new team, product and startup
Founder of the social analytics solution uberVU, acquired in 2014 by the world wide social relationship platform HootSuite, Vladimir Oane is now embarking on a new journey. Deepstash is a knowledge platform that delivers expertly curated and bite-sized ideas from any online article or source, on any device, so you can absorb and remember more information and act… Read more »
5 Questions with Elisa Stefan (Nifty Learning): insights into the product lifecycle of a B2B SaaS enterprise tool
Nifty Learning is a platform that supports companies to use their learning budget efficiently by resolving the pains of the administrative flow. The startup was founded as response to a need identified in the training administration market and they are one of the winners at the Startup Spotlight competition at How to Web 2018. They are among… Read more »
Unleashing the Power of PhenQ: Your All-in-One Weight Loss Solution
In the ever-evolving world of weight management, the search for a comprehensive solution that addresses multiple aspects of the challenge has led to the rise of innovative supplements like PhenQ. As a leading contender in the weight loss market, PhenQ has garnered significant attention for its ability to tackle the problem from various angles. In… Read more »
5 Questions with Dr. Victor Iancu (Experience Design Lead at KPMG): „Customer Experience” Is The New Competitive Advantage
We sat down with Dr. Victor Iancu, Experience Design Lead at KPMG, to talk about Customer Experience and how it drives your business. Q1: How can we define “Customer Experience”? “Customer experience” accounts for the whole of a client’s interactions with an organization, its products or services over the lifetime of their relationship, and beyond it. So the… Read more »