Over 550 startups will access growth and funding opportunities at How to Web Conference 2025

Early-stage startups can benefit from significant opportunities for growth, investment, and visibility at the most important event dedicated to startups and technology in the region. Bucharest, August 20, 2025 – How to Web Conference, the most important startup and technology event in Eastern Europe, will host multiple programs and formats for over 550 startups at… Read more »

The Leap of Tech #8: Batman, Not Superman

The Discipline of Earned Success At the latest Leap of Tech meet-up, the spotlight turned to a founder who knows the long game better than most. Ciprian Borodescu, serial entrepreneur (MorphL- acquired by Algolia, Appticles, Neokinetics Software, et al.), AI advocate, former Head of Algolia Romania and Principal Product Manager, and now Entrepreneur in Residence… Read more »

Sheeba Varghese at RemoteCon

On June 30 2020 we had Sheeba Varghese (leadership trainer and executive coach) as our speaker at RemoteCon by How to Web, in a conversation with Raluca Apostol (Co-founder and Chief Product Officer of Nestor, podcaster). Sheeba shared his insights on how to handle the difficult moments of leadership in a remote setting. You can… Read more »

Bretton Putter (Culture Gene) at RemoteCon

On July 1 2020 we had Bretton Putter (author, CEO and founder of CultureGene) as our speaker at RemoteCon by How to Web, in a conversation with Ivan Brezak Brkan, CEO & Founding Editor of Netokracija, leading digital business & startup magazine in Central and Eastern Europe, with special editions in Croatia, Slovenia and Serbia…. Read more »

Darren Murph (GitLab) at RemoteCon

On June 31 2020 we had Darren Murph (Head of Remote at GitLab) as our speaker at RemoteCon by How to Web, in a conversation with Iulia Istrate, the evolution of work podcaster behind Skills for Mars. Darren shared his insights on the leadership perspective when managing remote teams. You can watch the full session… Read more »

Ask Me Anything with Vladimir Oane

Ask Me Anything with… is a series of online events where How to Web brings product and growth experts, investors, startup founders and other digital products professionals, to answer live your questions. On May 27 2020 we had Vladimir Oane as our guest. In 2009, Vladimir Oane co-founded uberVU, one of the first all-in-one social… Read more »

Extra! Extra! RemoteCon is here!

How to Web organizes the first European online technology conference dedicated to remote work – RemoteCon In less than a month, How to Web is bringing for the first time in Europe an online technology event dedicated to remote work, with over 15 international experts, including company founders and remote teams coordinators, authors, trainers, consultants… Read more »

The ABCs of Jobs-to-Be-Done Driven Innovation

The premise of Jobs-to-be-Done (JTBD) is that people buy things to help them make progress. You could say that customers don’t just “buy” products and services, but they “hire” different solutions at different times, to get their own series of required jobs done. You probably know that JTBD was successfully used by companies like Intercom,… Read more »

Ask Me Anything with Carlos Espinal

Ask Me Anything with… is a series of online events where How to Web brings product and growth experts, investors, startup founders and other digital products professionals, to answer live your questions. On May 14th 2020 we kicked off the series with Carlos Espinal. Seed investor and partner at Seedcamp, but also author, Carlos Espinal… Read more »

Extra! Extra! Read All About Demo Nights 2020

[Later edit] Giving the situation we all face these days, at How to Web we decided to move all our Demo Nights events online for the time being, as we have a safety first policy for our team and events’ participants, but we also want to do our part and help the Romanian startup ecosystem… Read more »

How to Web 2019: Year in Review

Dedicated to the development and scaling of digital products, How to Web brought together in 2019 over 1700 technology founders, product-builders, developers, online marketing specialists, innovators and investors with a clear purpose: Better Products + Faster Growth! We give you here the lowdown on what How to Web meant in 2019: Discover There is everything… Read more »

TechCrunch Disrupt Berlin 2019 – fostering the growth of Romanian tech scene

This year, How to Web fuelled an unprecedented event for the Romanian startup ecosytem: 17 startups and some of the organizations and hubs supporting startups joined forces for the first Romanian Pavilion at TechCrunch Disrupt Berlin, one of the most important startup conference in Europe.ec This move wouldn`t have been possible without our friends from… Read more »

5 Questions with April Dunford (author and product positioning expert) – Part 2

April Dunford (CEO Ambient Strategy) is an executive consultant, speaker and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in positioning and market strategy, and has launched 16 products into market across her 25-year career as VP of marketing at a series… Read more »

5 Questions with Bob Moesta (co-architect of the Jobs-to-be-Done framework)

Bob Moesta is a leading product specialist, co-architect and promoter of the Jobs To Be Done theory, a set of principles that later turned into a framework for improving the marketing and innovative business processes. Jobs To Be Done is built on the simple yet essential perspective that people “hire” products and services to get… Read more »