Bob Moesta
Demo Nights
TechCrunch Disrupt Berlin 2019
April Dunford

    Starting June 23

    BOB MOESTA - Customer Discovery Interview Techniques Based On Jobs-To-Be-Done Theory
    APRIL DUNFORD - Product Positioning So Clients Get It, Buy It, Love It
    AARON ROSS - Predictable Revenue: Growing Outbound Sales Even In Times Of Crisis


    June 10th, 11:30 – 12:00 EEST

    Robert is the Content & Communication Manager of Bannersnack, a professional online graphic design tool with over 4 million users, and host of the popular podcasts “Katai”.
    Join him LIVE on Youtube and Facebook!

Sign Up to receive exclusive How To Web updates:



5 Questions with Bob Moesta (co-architect of the Jobs-to-be-Done framework)

Bob Moesta is a leading product specialist, co-architect and promoter of the Jobs To Be Done theory, a set of principles that later turned into a framework for improving the marketing and innovative business processes. Jobs To Be Done is built on the simple yet essential perspective that people “hire” products and services to get… Read more »

Read More

5 Questions with Laurentiu Ghenciu (VP of EMEA Sales – 2Checkout)

Laurentiu Ghenciu is a senior sales leader, with 10+ years expertise in building sales teams, processes and customer success. As VP of EMEA sales at 2Checkout, Laurentiu’s main responsibilities are coordinating the sales team in this region, as well as the relationship management with the main customers. He started his career as a product manager… Read more »

Read More
April Dunford

5 Questions with April Dunford (author and product positioning expert) – Part 1

April Dunford (CEO Ambient Strategy) is an executive consultant, speaker and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in positioning and market strategy, and has launched 16 products into market across her 25-year career as VP of marketing at a series… Read more »

Read More

5 Questions with Ana-Maria Andronic, Cristina Bucur, Tudor Nedelea & Monica Georgiadis (DLA Piper)

DLA Piper is a global law firm with lawyers located in more than 40 countries. DLA Piper has been leading for many years the Global and European rankings in the number of Mergers & Acquisitions transactions completed. The Romanian office, led by Marian Dinu, ranked Eminent Practitioner Corporate/M&A by Chambers & Partners, was set up… Read more »

Read More

5 Questions with Michael Perry (Shopify) – Part 2

Michael Perry is Director of Product, Marketing Technology at Shopify. In his role, he specializes on product development for SMBs as it relates to tools that would simplify marketing. As an entrepreneur himself, Perry founded Kit, the virtual employee app for small businesses, which was acquired by Shopify in 2016. Previously, Michael founded GVING, which… Read more »

Read More

5 Questions with René Schöb (Partner, Head of Tax & Legal – KPMG Romania)

René Schöb is Partner and Head of Tax & Legal at KPMG Romania. He helps companies to create value by expanding in new territories and embracing new technologies. Adding value to the tech startup scene by enabling technology and change as well as combining solutions from Startups with the ones from Corporates, he drives growth… Read more »

Read More



🍨Friday recommendations with a free online “refresher” on Product/Market Fit with @matthlerner ([email protected] & @500Startups) 👉 🚀 #howtoweb #pmf #product #startups

And our traditional “family portrait” at the end of #demonights ❤️ Thank you all for joining us online and see you sooner than you think, on September 3rd! Save the date. #howtoweb

📡 Spotted: 2 startup founders with AI-based technologies in conversation now at #demonights - @raulpopa from @TypingDNA and Andreea Wade from @iCIMS. #howtoweb #ai

@UiPath kicks off Automation Awards CEE 2020 to help emerging start-ups and scale-ups in the region get the support they need to become successful. Pitch your idea and get a chance to take your #automation business to the next level.

New York startup Hyperscience has raised $60 million in a funding round led by Bessemer Venture Partners to spread the gospel of automation as businesses go digital in the wake of Covid-19.

Exclusive to @Forbes:

Spotted: business meetings with startup founders, investors, startup programmes representatives and tech professionals! 🎥 Demo Nights Timisoara will be live soon!
📲 Join us on Crowdcast for the complete live experience: #howtoweb #demonights #startups

👋Dear startup enthusiasts, from participants, to jury members and startup pitchers we will all be online at Demo Nights Online // Rethink. Restart // Timisoara Edition. Here is the Crowdcast link: where we will all be.
#howtoweb #demonights #startups