Bob Moesta
Demo Nights
TechCrunch Disrupt Berlin 2019
April Dunford

    Starting June 23

    BOB MOESTA - Customer Discovery Interview Techniques Based On Jobs-To-Be-Done Theory
    APRIL DUNFORD - Product Positioning So Clients Get It, Buy It, Love It
    AARON ROSS - Predictable Revenue: Growing Outbound Sales Even In Times Of Crisis


    June 3rd, 11:30 - 12:00 EEST

    Roxanne Varza is the Director of Station F, the biggest startup campus in the world with more than 1.000 startups, located in Paris.
    Ask her anything LIVE next Wednesday on Facebook and Youtube!


    June 4th, 18:30 – 20:30 EEST

    Join us online for another round of live pitching and exciting conversations from the tech startups scene!

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5 Questions with Bob Moesta (co-architect of the Jobs-to-be-Done framework)

Bob Moesta is a leading product specialist, co-architect and promoter of the Jobs To Be Done theory, a set of principles that later turned into a framework for improving the marketing and innovative business processes. Jobs To Be Done is built on the simple yet essential perspective that people “hire” products and services to get… Read more »

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5 Questions with Laurentiu Ghenciu (VP of EMEA Sales – 2Checkout)

Laurentiu Ghenciu is a senior sales leader, with 10+ years expertise in building sales teams, processes and customer success. As VP of EMEA sales at 2Checkout, Laurentiu’s main responsibilities are coordinating the sales team in this region, as well as the relationship management with the main customers. He started his career as a product manager… Read more »

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April Dunford

5 Questions with April Dunford (author and product positioning expert) – Part 1

April Dunford (CEO Ambient Strategy) is an executive consultant, speaker and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in positioning and market strategy, and has launched 16 products into market across her 25-year career as VP of marketing at a series… Read more »

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5 Questions with Ana-Maria Andronic, Cristina Bucur, Tudor Nedelea & Monica Georgiadis (DLA Piper)

DLA Piper is a global law firm with lawyers located in more than 40 countries. DLA Piper has been leading for many years the Global and European rankings in the number of Mergers & Acquisitions transactions completed. The Romanian office, led by Marian Dinu, ranked Eminent Practitioner Corporate/M&A by Chambers & Partners, was set up… Read more »

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5 Questions with Michael Perry (Shopify) – Part 2

Michael Perry is Director of Product, Marketing Technology at Shopify. In his role, he specializes on product development for SMBs as it relates to tools that would simplify marketing. As an entrepreneur himself, Perry founded Kit, the virtual employee app for small businesses, which was acquired by Shopify in 2016. Previously, Michael founded GVING, which… Read more »

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5 Questions with René Schöb (Partner, Head of Tax & Legal – KPMG Romania)

René Schöb is Partner and Head of Tax & Legal at KPMG Romania. He helps companies to create value by expanding in new territories and embracing new technologies. Adding value to the tech startup scene by enabling technology and change as well as combining solutions from Startups with the ones from Corporates, he drives growth… Read more »

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Next Thursday, I'm releasing a new video series with @wes_bush for the Product-Led Institute! 🎉

I'm giving a select few a sneak peek. Want in?

Just reply back to this tweet and I'll DM over a link 24 hours before the official release.

Europe's scooter startups have a new battleground: Britain. Here's how they plan to win.

10 food delivery startups smashing it in 2020 #Europe #online via @EU_Startups

🔖Roxanne Varza is the Director of Station F, the biggest startup campus in the world with more than 1.000 #startups, and she will be our next guest at #AskMeAnything:💬You can ask Roxanne questions in the live video comments, but also beforehand.#howtoweb

📽️Here is the discussion from #DemoNights Cluj-Napoca Edition on the story of @SmartBillRo between Radu Hasan (CEO and Co-Founder SmartBill) and Stefan Koritar (Director Startup Grind Cluj Napoca)👉 #howtoweb #startups

🎥 Here is the discussion from #DemoNights Iasi Edition between Cristian Dascalu (Partner at @GapMinderVC and co-founder of @TechceleratorRo) and Stefan Opariuc (@RevolutApp) on the Romanian #venturecapital scene in times of crisis: #howtoweb #startups

🎯For just a couple of hours before the official kick-off of #demonights, you can apply here 👉 to have exclusive 1-on-1 meetings with business advisors from our lineup. #howtoweb #startups #businessmeetings

Later-stage #fintech startup developing a product in Advanced Data Analysis or Loyalty?
Apply 👉 by June 26 and get into Elevator Lab Partnership Program Track 2020!🔥
#AdvanceDataAnalysis #Loyalty #ElevatorLab

We're looking for tech startups who work on Advanced Analitycs or Loyalty Solutions for companies, to join Elevator Lab Challenge, a program made in partnership with Raiffeisen Bank Romania.
Apply by June 26 👉
#AdvanceDataAnalysis #Loyalty #ElevatorLab

📡 #demonights jury: Cristian Patachia (Orange), Bogdan Dima (BCR), Dan Oros (Google Romania), Carmen Sebe (SeedBlink), Jaco Fok (OMV Petrom), Andreea Porojan (Raiffeisen Bank Romania), Alexandru Popescu (Cleverage VC), Adrian Irimescu (Growceanu), Tudor Juravlea and Mihai Guran.

Barcelona-founded fintech Belvo has raised $10m to triple its team size and expand in LatAm. @viguerapablo told me about his big plans to address financial inclusion in the region @MiguelVicente_ @carlosblanco @MiquelMarti11 @adrianafreitas @Siftedeu

A seed investor just told me that valuations have fallen 30% in the last four weeks. And that "the days of people asking for a $12 million pre without writing a line of code are over." Accurate?

🎯Missed our live AMA yesterday with @vladimiroane (CEO and vo-founder @deepstash) ▶️You can re-watch it on YouTube too 👉 #AskMeAnything #howtoweb #startups #founder

📡Next week, we are virtually coming after the startups in the Western Romania, to Timișoara! Follow our event for more details: 🚀
#howtoweb #demonights #startups #founder

🎙This edition of #demonights, sign up for a discussion between Andreea Wade (CEO and co-founder of, recently acquired by @iCIMS) and @raulpopa (CEO and co-founder of @TypingDNA) on their founder stories👉🎯 #howtoweb #startups