Conference Opens
- 3 stages running in parallel
- Headline keynotes & deep-dives
- Roundtables & expo open
- Opening drinks
Eastern Europe's leading startup & technology conference. Three days in Bucharest for founders, operators, and investors who want a sharper read on the year ahead.
We are living through a rare moment: the tools to build almost anything are finally available to almost anyone. The constraints that used to define what was possible – resources, technical complexity, access – are dissolving. Speed used to be the biggest advantage in the startup and technology world. Now it's the entry ticket.
In a world where almost anything can be built, the noise is louder than ever. The wrong ideas are just as easy to build as the right ones. Direction has become the new competitive edge, and finding it requires something harder to acquire than tools: clarity of thinking, the right conversations, and the people who push you further.
How to Web Conference is where that training happens. Every October, we bring together the people shaping technology: technology leaders, product thinkers, founders, investors, engineers, not to celebrate what's been built, but to sharpen what gets built next. This year, we're asking the question out loud: what will you build when you can build anything? Come and figure it out.
October 7–9, 2026 · Bucharest. A three-day arc designed to compound — every day adds to the last.
A glimpse at the operators, founders and investors on stage.
Hover any frame to see the moment behind it.
Founders, operators and investors sharing the ideas shaping the next cycle.
Three rooms running in parallel with focused tracks.
Velvet seats, beanbags and the right people in the room.
Practical formats where you leave with answers, not slides.
Matchmaking, lounges and side events that turn intros into deals.
Spotlight Pitch, demo nights and an expo floor wired for discovery.
The conversations that started on stage continue across Bucharest every night.
Watch the next generation of Eastern European founders pitch live to investors.
Global brands, regional leaders and the partners shaping the ecosystem — all in one room.
Six tracks. One agenda. Every topic that matters to builders today.
Shipping product people actually want to use.
Architectures, platforms, and the craft of building.
Distribution, GTM, and the new playbooks for growth.
Fundraising, scaling, and venture in Eastern Europe.
What changes when intelligence is on tap.
Hiring, leading, and building durable cultures.
3,000+ attendees. 40+ countries. One room in Bucharest.
Plus guests from United States, United Arab Emirates, Japan, Canada, South Africa, Mexico.
Four paths through three days in Bucharest.
€129
For tech professionals seeking the full conference experience — content, networking, and hands-on sessions.
BUY NOW€159
For sales, partnerships, and bizdev professionals looking to network, generate leads, and discover new business opportunities.
BUY NOW€89
For early-stage tech startups with scalable products. Includes access to startup programs and investor matchmaking.
APPLY NOWHow to Web is a small, hands-on team that has spent the last fifteen years working alongside founders, operators, and investors across Eastern Europe. We've launched products, run programs, backed companies, and shipped events — so we know what a useful conference actually feels like. Every detail of the agenda, the room, and the matchmaking is shaped by people who've sat on both sides of the table.