Martin Eriksson has 30+ years experience at the forefront of product, as the former Product Partner at EQT (Europe’s largest private investor), co-founder of Mind the Product (World’s largest product community), and co-author of Product Leadership, he has helped define modern product management.
Martin Eriksson is a founder and product leader who has built businesses, products, and teams across multiple markets and industries, leaving a lasting mark on the way companies approach product and strategy. Widely recognized as one of the most influential voices in product management, he has shaped how a generation of practitioners think about leadership, growth, and innovation.
He has worked at The Financial Times, Monster, Huddle, Covestor, and Cazoo, and literally wrote the book on Product Leadership. Most recently, Martin served as the Product Partner at EQT, the world’s third largest private investor with over $225 billion AUM.
Beyond his operational roles, Martin has been a driving force in building the global product community. As the Founder of ProductTank and Co-Founder of Mind the Product, Martin has helped define the industry and shaped the practices of a generation of product managers.
At How to Web Conference 2025, Martin will deliver a keynote titled “Moonshots: Why Europe Needs to be More Ambitious.” He will challenge the audience to think bigger, move faster, and take bolder risks, exploring why European companies must embrace moonshot thinking to compete globally.
Other featured speakers
Ioana Teleanu
Founder & Design Consultant, ex-Miro & UiPath @ AI-R Design Studio, ex-Miro
Ioana is a design leader & speaker focused on the AI space, being also the creator of a thriving UX community of over 220k people. Her first AI designed product, Clipboard AI, won Time magazine's Best Invention of 2023 award.
Arne Kittler
Co-Founder @ Product at Heart
Arne is a contextual product leader with over 25 years of experience. He helps organizations as a fractional leader, product leadership coach, consultant and startup-advisor. He is a co-founder of Product at Heart and Hey Clarity.
Bram De Geyter
Senior Vice President Product & Technology @ Showpad
Bram De Geyter is Senior Vice President of Product & Technology at Showpad, where he oversees global R&D teams across engineering, product management, UX, research, software architecture, analytics, and operations. With a robust career path, Bram has built a reputation for shaping top-performing teams and delivering market-leading B2B software that drives measurable business outcomes.
Andrew Mende
Senior Product Manager Machine Learning @ Booking.com
Andrew Mende is a Senior Product Manager Machine Learning at Booking.com, where he leads the team responsible the ML model powering the company's hotel search.