Mihai Stanciu drives transformation through cutting-edge technology as Head of Digital Innovation at PPC Romania, combining strong management background with entrepreneurial spirit to deliver impactful projects that elevate brand presence and operational efficiency.
Currently pursuing a PhD in Management, Mihai deepens his expertise in innovation, strategy, and brand management. His portfolio demonstrates a proven track record of delivering complex projects that drive measurable business results.
At PPC Romania, Mihai Stanciu has managed breakthrough initiatives, including the PPC Transition & Transformation Project, where he successfully managed the seamless rebranding from PPC to Enel, migrating 62 systems, replacing 25 core platforms, and updating over 1,000 physical and 200 digital assets.
Mihai also launched Electripedia, PPC's first brand campaign in years, introducing an innovative energy-efficiency platform that earned an Effie nomination for marketing excellence, and delivered the PPC Virtual Shop, a pioneering hybrid chatbot sales platform that became a groundbreaking initiative in the energy sector.
You'll benefit from Mihai Stanciu's deep insights into managing large-scale digital transformations, combining innovation with strategic brand management, and delivering award-winning campaigns that drive customer engagement. Mihai will share his approach to leading complex system migrations, launching breakthrough marketing campaigns, and building innovative digital platforms in traditional industries.
Learn from Mihai Stanciu at How to Web Conference 2025 how to successfully lead digital innovation initiatives that resonate with customers and drive business growth in fast-evolving markets.
Other featured speakers
Mircea Capatina
Co-founder & Marketing Director @ Smartbill
Mircea Căpățînă has been an entrepreneur his entire professional life. As Co-founder and Marketing Director of SmartBill, alongside Radu and Ioana Hasan, he built the most widely used invoicing and management software in Romania, trusted by thousands of businesses.
Mihaela Paun
Senior Vice President Sales & Marketing, Consumer Solutions Group @ Bitdefender
Mihaela Păun has spent over 20 years shaping Bitdefender’s global growth story, driving sales and marketing strategies across the Consumer Solutions Group.
Guillaume Lussato
Associate Director - M&A Origination @ saas.group
Guillaume Lussato is Associate Director of M&A Origination at saas.group, where he focuses on identifying and building strategic acquisition opportunities in the global SaaS space.
Cătălina Dodu
Partner @ EY Romania
Cătălina Dodu is a seasoned technology executive and cybersecurity leader with over 20 years of experience driving digital transformation, consulting, and cyber resilience across global markets.