Ken Morse is a serial entrepreneur, innovation expert, and global sales veteran with more than 35 years of experience in high-tech sales and startup leadership. As Chairman & CEO of Entrepreneurship Ventures Inc., he supports ambitious founders worldwide in designing, launching, and scaling ventures built on innovative technologies.
Through education, coaching, and access to customer and investor networks, his mission is to help entrepreneurs unlock their full global potential.
Ken’s career includes leadership roles at six technology startups between 1980 and 1996, five of which achieved successful IPOs or mergers. As Managing Director of AspenTech EMEA, he scaled the team from 22 to over 200 and grew revenues by up to 900%. He then served as Founding Managing Director of the MIT Entrepreneurship Center (1996–2009), where he launched the MIT Entrepreneurship Development Program, training over 2,000 entrepreneurs from around the world.
He has also contributed to public policy and ecosystem building, serving on the U.S. National Advisory Council on Innovation and Entrepreneurship under President Obama, where he helped launch initiatives including Startup America and the JOBS Act. Since 2009, he has been a Visiting Professor at ESADE Business School in Barcelona, and he continues to advise startups and corporates globally on entrepreneurial sales strategies, innovation, and intrapreneurship.
Ken holds a BSc in Political Science from MIT and an MBA from Harvard Business School. His specialties include entrepreneurial sales, securing beachhead customers, and building sustainable international ventures.
At How to Web Conference 2025, Ken will present “Global Sales Strategies for Ambitious Tech B2B Companies: Securing your Beachhead Clients to Go Global.” He will show CEOs and founders why sales is a science that can be learned and mastered, not a random numbers game. Drawing from decades of experience, Ken will share practical methods to secure critical beachhead customers, scale internationally, and take responsibility as the company’s #1 salesperson.
Other featured speakers
Tarek Reslan
Content Marketing Manager @ Sendcloud
Tarek is a former computer science graduate turned marketing expert, specializing in areas like landing page optimization, paid acquisition, and content creation, particularly video. Passionate about sharing his knowledge, he has trained over 1,500 professionals as a trainer at Growth Tribe.
Gina Dragulin
Fractional CMO @ ex Miro, ex Microsoft
Gina Dragulin brings over 18 years of strategic marketing leadership across top-tier tech firms such as Microsoft, Miro, Synthesized, Unbabel, and SoSafe. Recognized as one of the “Top 100 Future B2B CMOs” in 2022, she expertly blends technical marketing insight with executional clarity to scale SaaS, cloud, and AI solutions globally.
Catalin Lupoaie
B2B Marketing Manager @ Banca Comerciala Romana
Cătălin Lupoaie has been B2B Marketing Manager at BCR since March 2022, having previously held the position of Public Affairs Manager between 2018 and 2022.
Emanuel Martonca
Founder, Pricing Strategist @ Soft Fight
Emanuel Martonca applies years of negotiation insight and pricing strategy to change how B2B software and IT services firms price their work. He’s led over 300 pricing and sales negotiations since 2012, representing both buyers and sellers, and helps companies shift from traditional time-based billing to value-driven pricing models.