Jason Della Rocca, Execution Labs: “Game startups play by different rules, as the true value is in the games they create”

Games are part of our lives and essential component of learning process. We are more or less playing them all life long and no wonder that video-games market grew to an astonishing $93 Billion last year. Independent game development also took off with the arrival of the web and mobile platforms.

Eastern Europe’s game development market is booming, with a lot of indie studios entering the stage, so we had a discussion with Jason Della Rocca, one of the speakers at How to Web Conference 2014, Future trends & Entrepreneurship track, about what sets game development startups apart from the software development market in general.

Jason is the co-founder of Execution Labs, a first-of-its kind hybrid game incubator and go-to-market accelerator that helps independent game developers produce games and bring them to market.

Dilyan Dimitrov, Eleven: “If you chip in $100 in a $100,000 campaign, you are not really an active investor”

Crowdfunding emerged in the last years as a new way to finance product development and even startups. That’s why we asked Dylan Dimitrov, one of our speakers at How to Web Conference 2014, how he sees crowdfunding in the CEE in general and equity crowdfunding with its particularities.

Dylan’s Eleven Acceleration Venture Fund invested in Kown, also an Equity funding tool that helped three of the Eleven’s backed companies to raise additional funding.

How to Web: With respect to crowdfunding, can a product be seen as a “cause” to raise “donations”?

Dilyan Dimitrov: There is a difference between equity crowdfunding and crowdfunding – in one case investors get equity, and in the other – some rewards (donations?). The end goal is always the same – raise funding for a project, but the commitment to the “investors” is different. And this is where some projects (or “causes”) are more suitable for crowdfunding, while other startups can benefit from equity crowdfunding more. So – for some products – yes, for others – not so much.

Mark Tolmacs, Ustream: “Trying out ideas is the most important thing we all should do”

How to be a good product manager and how to build a great product? Two of the most sought after answers of the tech business. So we asked Mark Tolmacs, who happens to be a great product manager (for a platform which provides video streaming services to more than 80 million viewers & broadcasters), what his answers are, just before you can meet him at How to Web Conference 2014’s Product track to find out more on the subject.

Mark is Product Manager at Ustream, a live broadcast startup operating out of Silicon Valley, but co-founded by the Hungarian entrepreneur Gyula Feher and having technical operations and product development based also in Hungary.

Previously, Mark managed Ustream’s paid products and analytics services for more than three years. He’s an avid social and behavioral psychology enthusiast. In his free time Mark enjoys meeting new people and applying his knowledge to turn great ideas into products that delight.

How to Web: Tell us in just one sentence, what makes a great product?

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